The name you choose for your photography business is crucial to edging out the competition, and the field is expected to get more competitive, according to the U.S. Bureau of Labor Statistics. It forecasts that there will be more demand for photography but also more people offering the service because equipment is readily available and it is a high-interest career.
The ABC's
One way to get noticed is to start the name with the letter A. Most directories, whether they are phone books or online lists, organize names alphabetically, so using a name such as AAA Photography or A+ Photography will get you to the top of the list. Those names don't say much about what it is you do though. Add a keyword like A-1 Wedding Photography, and now you have a specialty.
The More Creative Approach
Photography is a business that depends on creativity. Pick a clever name and be the business everybody remembers without help from the yellow pages. Ask family or friends to help you brainstorm words that are associated with photography such as "focus," "say cheese," "click" and "candid" until you come up with words that reflect the image you want for your business.
Personal touch
Customers develop a personal connection with photographers, especially when they are hiring a person to cover an important event. Using your own name in your business name can help reinforce that connection. Jane Doe Photography connects to you individually more quickly than Creative Shots.
On the Internet
Have a presence on the Internet is vital to a photography business so that you can show samples of your work. Check to make sure you can secure a matching domain name. Pick something that is easy to spell and type so that people can find it online.
Legal considerations
Look at your state's rules on business names and be sure to file all the necessary paper work. Once you have decided on a name, check to see if another business is already using it. If so, you will have to come up with another idea.
The name you choose for your photography business is crucial to edging out the competition, and the field is expected to get more competitive, according to the U.S. Bureau of Labor Statistics. It forecasts that there will be more demand for photography but also more people offering the service because equipment is readily available and it is a high-interest career.
The ABC's
One way to get noticed is to start the name with the letter A. Most directories, whether they are phone books or online lists, organize names alphabetically, so using a name such as AAA Photography or A+ Photography will get you to the top of the list.
Enhance your photography skill,The Top Secret Photography Techniques
. Those names don't say much about what it is you do though. Add a keyword like A-1 Wedding Photography, and now you have a specialty.The More Creative Approach
Photography is a business that depends on creativity. Pick a clever name and be the business everybody remembers without help from the yellow pages. Ask family or friends to help you brainstorm words that are associated with photography such as "focus," "say cheese," "click" and "candid" until you come up with words that reflect the image you want for your business.
Personal touch
Customers develop a personal connection with photographers, especially when they are hiring a person to cover an important event. Using your own name in your business name can help reinforce that connection. Jane Doe Photography connects to you individually more quickly than Creative Shots.
On the Internet
Have a presence on the Internet is vital to a photography business so that you can show samples of your work. Check to make sure you can secure a matching domain name. Pick something that is easy to spell and type so that people can find it online.
Legal considerations
Look at your state's rules on business names and be sure to file all the necessary paper work. Once you have decided on a name, check to see if another business is already using it. If so, you will have to come up with another idea.
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